PBF signs MoU with Azerbaijan’s private sector to strengthen regional trade ties

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In a pivotal move to bolster regional trade and investment, Amna Munaw­war Awan, Senior Vice President of the Pakistan Business Forum (PBF) and President of Matrix Global signed a Memorandum of Understanding (MoU) with Babak Huseynli, Director for Central Asia and Azerbaijan at Digi­tal Diplomacy here Sunday. The agree­ment, which aims to enhance econom­ic diplomacy, will facilitate the export of high-quality food products from Sunridge Foods Pvt Ltd to Azerbaijan and the broader Central Asian region.

The MoU lays the foundation for a comprehensive trading network be­tween Pakistan and these countries. As part of the deal, Huseynli’s firm will set up a state-of-the-art warehouse, a trade display centre and an office in Azerbaijan, which will serve as a hub for showcasing Pakistan’s products, including Sunridge Foods’ renowned offerings. In parallel, Matrix Global’s Islamabad office will play a crucial role in facilitating regional connectivity and ensuring smooth trade operations.

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